Étienne Chatiliez

A young woman neglected by her mother, who prefers her dog, plunges into a totally crazy dream. She imagines herself getting rid of this unwanted dog in the company of her bizarre driver.

55 years ago, on October 1 1968, the first brand advertising spot appeared on the French television screen. Over the next three decades, thousands of creative little films would seduce and build our collective memory. Kitschy or cult spots, humor, slogans, music, stars, gimmicks, grand spectacle or sex appeal: during its golden age, how did advertising convince? Thierry Ardisson has brought together almost 400 advertising clips to relive the era of the conquest of minds and wallets.

Jézabel, a worldly young woman, takes hold of Ariel, a shy and inexperienced young man, and leads him by hook or by crook through the wild side of Paris nightlife.

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No description available.